• Digitize your PRODUCTS Digitize your BUSINESS

    Using Smart Cosmos, you can digitize your products at source, giving you complete transparency and traceability from the factory, to your warehouses, to your stores and everywhere in between. Create transformational in-store and online interactive experiences that build lasting engagement with your consumers and partners from point of sale through the product lifecycle — even tracking environmental parameters such as temperature and moisture.

  • Digitize your PRODUCTS Digitize your BUSINESS

    Using Smart Cosmos, you can digitize your products at source, giving you complete transparency and traceability from the factory, to your warehouses, to your stores and everywhere in between. Create transformational in-store and online interactive experiences that build lasting engagement with your consumers and partners from point of sale through the product lifecycle — even tracking environmental parameters such as temperature and moisture.

  • Digitize your PRODUCTS Digitize your BUSINESS

    Using Smart Cosmos, you can digitize your products at source, giving you complete transparency and traceability from the factory, to your warehouses, to your stores and everywhere in between. Create transformational in-store and online interactive experiences that build lasting engagement with your consumers and partners from point of sale through the product lifecycle — even tracking environmental parameters such as temperature and moisture.

Smart Cosmos Solutions

Smart Cosmos empowers companies to create transformational business models for both B2C and B2B applications across a wide variety of industries.

  • Luxury Retail
    Develop engaging, in-the-moment consumer interactions.

    Smart Cosmos empowers luxury retail brands to create truly engaging customer interactions both in the store and after purchase for:

    • Brand protection & authenticity
    • Unique consumer experiences
    • Brand differentiation
    • Social engagement
  • Premium Retail
    Engage consumers at the point-of-use.

    Premium retail brands such as footwear, activewear and beauty products can develop engaging experiences to drive brand loyalty and add new value with:

    • Product usage and post-sale offers
    • Brand protection & authenticity
    • Unique consumer experiences
    • Social connectivity
  • Cold Chain
    Enabling trust, from farm to fork.

    Food industry organizations can now tackle common challenges head-on, getting ahead of issues such as safety, fraud, loss and disputes with:

    • Visibility and traceability
    • Product authenticity
    • Excursions with realtime alerts
    • Proactive compliance
  • Healthcare
    Better protection is better for everyone.

    Healthcare organizations and pharmaceutical manufacturers face unique challenges, such as counterfeit drugs and a massive gray market. Smart Cosmos helps mitigate risk and reduce costs by enabling:

    • Product authenticity
    • Gray market diversion
    • Inventory and loss management
  • Manufacturing
    Reducing costs and protecting assets across the supply chain.

    Industrial manufacturers can gain powerful automation and provide real-time insight into operational outputs by enabling:

    • Asset authentication and protection
    • Service authentication
    • Theft avoidance & tamper-proofing
    • Safety & compliance

Your Products: Smart, Connected and Engaged.

Smart Cosmos for Retail™

Give consumers new ways to interact with your product, from pre-purchase to post-purchase to ensure authenticity, differentiate your brand and increase sales. Gain visibility into product usage from initial registration through end-of-life — and allow consumers to connect with one another to build brand experiences that increase loyalty.

Smart Cosmos Trust Link for Cold Chain™

Smart Cosmos empowers companies with full visibility and traceability across the entire supply chain to ensure product authenticity and chain of custody responsibility. Gain temperature assurance, quality control, and immediate location tracking among all partners within your supply chain. Boost consumer trust, eliminate food waste and eliminate costly recalls.

Smart Cosmos for Industrial™

Gain powerful automation across your entire operations by enabling your assets to communicate with one another, trigger other processes and provide real-time insight into operational outputs. Authenticate assets in the field, ensure service commitments are met, and protect valuable assets from theft, tampering, and counterfeiting.

News & Events

Explore Smart Cosmos news articles, stay up on our latest announcements and come say hello at an upcoming event.

  • Press Release

    January 13, 2020 — Pure Hydration Selects Smart Cosmos to Digitize their Products and Make an Impact on the Environment

    View Full Press Release

  • Oracle Open World Dubai

    Jan. 14-15, 2020 — We were delighted to participate in Oracle Open World in Dubai. Smart Cosmos demonstrated how digitizing your products creates unique consumer experiences and enables full product visibility throughout the supply chain!

    Visit Oracle Open World

  • Press Release

    January 10, 2020 — EM Microelectronic partners with Smartrac and Smart Cosmos to enable holistic omnichannel consumer experience and product authentication

    View Full Press Release

  • LSA Live Paris

    November 28, 2019 — Hear Dinesh Dhamija, Smartrac CTO, discuss connecting product interactions with Generation Z consumers at LSA Live in Paris.

    Watch the video

  • January 12 - 14, 2020

    Smart Cosmos will be attending the NRF 2020 Vision conference this year. Come experience our platform in person at world’s largest retail Expo.

    Meet up with us at the show

    EM Microelectronic enables holistic omnichannel consumer experience and product authentication

    em|echo-V brings together powerful RAIN RFID supply chain functionalities with seamless NFC consumer engagement and web authentication

    Marin, Switzerland, 10 January 2020 – EM Microelectronic, the ultra-low-power semiconductor company of the Swatch Group and an RFID industry pioneer for more than 30 years, today has announced em|echo-V, its enhanced product authentication dual-frequency RAINFC technology.

    em|echo-V enables brands and retailers to offer their customers a holistic omnichannel experience, allowing them not only to purchase the products anytime, anywhere, but to interact with them throughout their life-cycle without compromise on consumer privacy.

    Benefits to consumers

    The addition of powerful NFC web authentication capabilities, along with the significant improvement in user experience provided by NFC Type-5, offer the possibility to the consumer to authenticate the product and its distribution channel.

    Moreover, the interaction with the product before, during or after purchase, in-store or at home offers a consistent consumer experience, regardless of the channel.

    Benefits to brands and retailers

    The combination of NFC with RAIN RFID in a single chip makes a powerful all-in-one tool for supply chain management, consumer engagement, and product authentication, offering the possibility to manage the distribution channels and fight the black and grey market. The consumer can verify the authenticity of the purchased product, while the retailer can verify the authenticity of the returned product.

    em|echo-V single chip, shared memory combination of RAIN RFID and NFC allows for simple upgrades of existing RAIN RFID installation using the existing infrastructure, with very small effort. Brands and retailers can implement powerful analytics for the consumer interaction with the product both in-store and at home and facilitate after-sales service, support, upselling and cross-selling.

    Benefits to inlay and label manufacturers

    em|echo-V single chip, shared memory chip allows the production of combined RAIN RFID – NFC labels in one-step assembly. Encoding can also be performed in one step, via either one of the two communication interfaces, dramatically reducing the overall manufacturing and encoding cost, while offering full flexibility for backwards compatibility with already deployed infrastructure.

    Back-to-back… and back!

    Traditional RAIN RFID installations provide numerous benefits all the way up to the store or distribution center, but do not allow for true consumer engagement. The addition of an NFC interface on the same chip extends the reach all the way to the consumer via their smartphones.

    em|echo-V provides merchandise visibility from manufacturing to the consumer and back to the supply chain, when products are returned, all while guaranteeing the product authenticity and consumer privacy. Furthermore, it supports the sustainability effort by allowing the manufacturer to keep track of the product movement and consumer to verify the corresponding CO2 footprint.

    “As a worldwide leader in trusted identities, HID Global is in a unique position to gain broad market insights into the demand for new technologies that will help customers deliver a wide range of solutions based on RFID,” said Mark Robinton, VP Strategic Business Development, Identification Technologies with HID Global. “We are excited to integrate the em|echo-V chip into our HID Trusted Tag® Services portfolio to further enable advanced supply chain management use cases combined with the next wave of secure IoT applications."

    “EM’s em|echo-V breaks new ground, offering endless possibilities for added value products in the RAIN RFID and NFC space,” said Amir Mobayen, President Transponder Division and Chief Revenue Officer at Smartrac. “Hence, we will leverage our antenna design and manufacturing expertise to provide our customers with innovative, high quality and sustainable RFID inlays and tags that lead the market and make the most out of em|echo-V ‘s remarkable IC performance.”

    Dinesh Dhamija, President Solutions Division and Chief Technology Officer at Smartrac, added: “The availability of innovative RFID products that combine the strengths of EM’s em|echo-V IC with the benefits of Smartrac’s technology know-how enables cutting-edge Smart Cosmos IoT solutions for supply chain visibility, enhanced consumer engagement, secure product authentication and brand protection – all in one tag.”

    “r-pac enables retailer and brands to utilize all benefits from connected merchandise - from needle to wardrobe” added Michael Teitelbaum, CEO of r-pac. “With the new em|echo-V chips and the r-tracTM platform, retailer and brands are able to track and trace their merchandise from source to POS using RAIN technology while connecting with their customers via NFC. r-pac is excited to offer em|echo-V enabled labels and this capability.”

    Michel Willemin, the CEO of EM Microelectronic added “em|echo-V showcases the specialized True Ultra Low Power (TULP) IC design expertise and the highly optimized in-house semiconductor process available within the Swatch Group. We are proud to offer Swiss innovation to the global RFID market for over 30 years”

    Product features

    em|echo-V is fully EPC Gen2v2.0.2 and NFC Type-5 compliant and delivers state-of-the-art RAIN RFID radio frequency performance as well as superior user experience thanks to the ISO 15693 interface. Its highly optimized AES-128 cryptographic hardware implementation provides best-in-class Web Authentication brand protection to consumers’ smartphones using dynamic NDEF technology on minimum silicon real estate, while enabling very compact antenna designs thanks to its ISO 15693 air interface.

    Smart Cosmos

    ABOUT US

    Smart Cosmos empowers you to digitize your physical products and assets. The Smart Cosmos platform creates secure digital identities for each product instance — and provides the means to authenticate, track and sense — engaging customers, partners and employees through the value chain.

    For the first time, brands get the highest possible level of visibility and transparency for each individual product or asset from point of manufacture, through the entire supply chain, across all channels, point of sale and point of use.

    Smart Cosmos fundamentally changes how consumers connect with brands through the lifecycle of the product, as easy as a tap with a smart phone. This transforms existing physical products into engaging, in-the-moment digital experiences.

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